Off White is a Milan based high end fashion label created by Virgil Abloh offering a new direction in street wear. The collection sees a youthful approach to an urban wardrobe, with a high fashion edge. Known for his artistic prints to quality wardrobe staples. Off White offers a unique and signature touch with the iconic white stripe motif. We are proud to stock the new SS17 Off White collection online and instore now.
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New to Cruise this season we proudly welcome Perseverance London. Designed exclusively in East London, the brand embodies delicate textiles and lace detailing in modern feminine silhouettes. Take a look at this exciting and contemporary new addition to Cruise Fashion.
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This season Givenchy brings us a classic neutral palette with iconic logo stars and animal print throughout the collection. The SS17 collection in our opinion contains some of the most luxurious items that are simply perfect men's everyday styling. Get the look with the latest new arrivals.
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When it comes to fashion and styling it's often easy to over complicate things. The idea that 'less is more' can be lost in the race to keep up with the ever evolving trends. That's why we are stripping things back, and keeping things oh-so-cool with a few pairs of the most desirable white trainers around, by your favourite luxury designers. After all, class is eternal... With style and comfort at the up most, all white trainers seem to be making their way into almost every man’s outfit.
See our editors carefully selected top 9.
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Our favourite week of the year is upon us once again. And that only means one thing, the fashion event of the season, it's London Fashion Week!!
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With London Fashion week just around the corner and the lighter days setting in, now is the time to think about ditching the big winter coat and update your wardrobe to something fresh and new.
We have a great selection of luxury designer menswear in the new SS17 collection online now.
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Following the success of the 2015 documentary Dior and I - which was about Raf Simmon’s first collection for Dior, TV Channel More 4 will be airing a new two part series called Inside Dior.
This starts on Thursday 9th Feb, which is also the first day of New York Fashion Week.
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Stuck for just what to get her this Valentines and need some inspiration?
Why not treat her to a luxury designer gift this year. There is plenty to choose from online from accessories in metallic accents such as gold and silver, to jewellery, footwear and fragrance you simply can't go wrong..
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We excitedly present the new women's SS17 collection which is boldly colourful and many pieces embellished with fun detailing such as animals and flowers inspired by Aisa.
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Sophia Webster has made a huge name for herself in the fashion industry with many big retailers and all our favourite bloggers. Sophia begins the design process by hand drawing all her idea’s at her HQ in East London. Her creations have inspired footwear lovers across the world with her iconic designs.
We are very excited and feeling privileged to announce we are now stocking the beautifully feminine and fun footwear by Sophia Webster online and in stores
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